About Dunkin Donuts

In 1950, Bill Rosenberg opened the first Dunkin' Donuts shop in Quincy, Massachusetts. Dunkin' Donuts licensed the first of many franchises in 1955.

At the end of 2008, there were 8,835 Dunkin' Donuts stores worldwide, including 6,395 franchised restaurants in 34 United States and 2,440 international shops in 31 countries.

Dunkin' Donuts is the world's largest coffee and baked goods chain, serving more than 3 million customers per day. Dunkin' Donuts sells 52 varieties of donuts and more than a dozen coffee beverages as well as an array of bagels, breakfast sandwiches and other baked goods.

Dunkin' Donuts is a subsidiary of Dunkin' Brands, Inc. For more information, visit http://www.dunkinbrands.com.

Source: http://www.dunkindonuts.com/aboutus

Group Introduction

Welcome to our blog! Meet our group:

Nicole Slaghuis:1st year Leisure Management
Renske van Aggelen: 1st year Tourism Management
Nicky Mekes: 2nd year Tourism Management
Corine Ranshuijsen: 3rd year Leisure Management

During the Summercourse we had to choose an American concept, analyse it and see if this concept could work in The Netherlands.

We have choosen the concept: Dunkin Donuts, the biggest and most famous donut café in The United States.

For more information about Dunkin Donuts we refer you to the next post "The History of Dunkin Donuts"

You can find all our findings about the concept and company in this blog.

Enjoy!

Regards,

Nicole
Renske
Nicky
Corine